China in-store News
Best Stand Awards will be awarded to outstanding stands at C-star 2019
To emerge from the competition as a winner, the exhibitors have to appeal to customers with a successful realization of the following criteria:
- Creativity: high degree of innovation with surprising elements
- Design & Aesthetics: a successful mix of architecture, colours, materials and clearly identifiable corporate design
- Customer Approach: unambiguous message and effective addressing of the target group
- Stand Concept: consistent concept with clear communication of the product
On April 26th, MD, MDs and EHI will again have the challenging but honourable task to choose the three most convincing stands from the variety of outstanding performances at C-star and reward them with the Best Stand Awards 2019.
Additionally, the winning companies will be invited to the exclusive International Reception on the evening of April 26th, which will include the ceremony of this year’s EuroShop Retail Design Award.
The winners of the Best Stand Awards will be published in press releases, newsletters, on websites and social media channels of the organizers as well as in their various social media channels, including the Global Competence Retail Community.